Bittman Gets Obssesed

March 6, 2009 at 10:07 am

Originally published at Edible TV on March 5, 2009.

As Mark Bittman approaches icon status in the culinary world he has done so by being himself and going his own way.  Many Edible TV readers will recognize him from appearances on various cooking shows including his hit PBS docu-series Spain – On the Road Again with pals Mario Batali, Gwyneth Paltrow and Claudia Bassols.  Recently Bittman has crossed over into the mainstream.

Tuesday night Bittman was a guest on Comedy Central’s The Colbert Report with Steven Colbert.  Seriously, he was.  He was on to discuss his new book Food Matters: A Guide to Conscious Eating with More Than 75 RecipesFood Matters takes a look at how our mass production food industry has contributed to climate change and global warming.  The New York Times columnist states that if we could each eliminate three animal product meals a week (he used three hamburgers as an example) that it would mean that we could all drive big SUV’s in good conscience.

The Colbert appearance comes on the heels of an excellent interview on Obssessed TV hosted by Samantha Ettus (a show conceived by Wine Library TV creator Gary Vaynerchuk).  The nature of the interview was similar with Bittman pontificating our personal responsibility on the cusp of ecological upheaval from a culinary standpoint.  I could give you more low down on the appearance but it is easier for me if you just click HERE and watch it for yourself.

Wednesday morning Bittman continued his whirlwind tour by teaching Matt Lauer and the gang at the Today Show how to make stir fry at home.  Again he went low animal product by making his stir-fry veggie heavy.  He emphasized that not only is this do-it-yourself stir-fry much tastier than anything you can get through take-out but it is also inexpensive.

What does the future hold for Mark Bittman?  I don’t know, but I bet it will taste good.

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Stuart Reb Donald

Stuart is a celebrity chef and award winning food writer. Donald performs live cooking demonstrations and penned the cookbook Amigeauxs - Mexican/Creole Fusion Cuisine. He hosts two Internet cooking shows "Everyday Gourmet" and "Little Grill Big Flavor."

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